Over the past 4+ years, I partnered closely with Apple Marcom (Cupertino) to design and deliver high-impact digital experiences across apple.com and the Apple Store app. My work included supporting major product launches (iPhone, iPad, Apple Watch), contributing to the redesign and optimization of checkout and buy-flow journeys, and building reusable templates and components as part of Apple’s Design Systems team—helping improve consistency, usability, and conversion at global scale.
Due to confidentiality, I am unable to showcase design samples on my site, but I encourage you to purchase some products at apple.com and check out the buyflow process.